Steering the marketing and communication strategy at the Hasso Plattner School of Design Thinking, my role is pivotal in cultivating the school’s reputation as a bastion of design-led innovation in Africa. Our team has successfully positioned the institution as a leader in this transformative educational approach, leveraging my competencies in strategic branding and marketing communications, which are instrumental in driving our growth phase.
Prior experience at UCT’s Graduate School of Business laid the groundwork for my current achievements, where I honed skills in developing integrated campaigns and brand strategies. These skills are now channeled into promoting design thinking’s impact on problem-solving and creativity, underscoring my commitment to fostering excellence and thought leadership within the educational sector.