Bernard Roth is the Rodney H. Adams Professor of Engineering at Stanford University. He earned B.S., M.S. and Ph.D. degrees in Mechanical Engineering and was awarded honorary PhDs by the University of Paris and the University of Casino. He has published widely in the areas of design, creativity, education, kinematics, and robotics, and has received many awards for both his teaching and research. These include: seven Best Conference Paper Awards, the Melville Medal and the Outstanding Design Educator Award (ASME), J. F. Engleberger Award (IFR), the Pioneer in Robotics Award and the Robotics and Automation Award (IEEE). He has served as an industrial and government consultant, and as a director of several corporations. He has held top leadership positions in several international professional societies. He is the organizer of workshops on creativity and personal effectiveness, and one of the founders of Stanford’s “d.school,” where he now serves as Academic Director.